BIZCHINA / Light Industry |
Anta (China) Co Ltd(anta.com.cn)Updated: 2006-11-15 15:11 Founded in 1991, Anta (China) Co Ltd, is fully owned by Hong Kong Anda International Investment Co Ltd. Through unswerving efforts, Anta has developed into the nation¡¯s largest complex sports articles enterprise integrating production and distribution. Anta has formed an extensive system of specialty shops with a distribution network covering every corner of China with around 4, 000 outlets at present. Anta is the first company to break the monopoly of international brands in sponsoring domestic sport events by becoming sponsor for four major league tournaments, i.e., CBA, CTTSL (China Table Tennis Super League), Volleyball League and CX China Extreme Sport events. (For more biz stories, please visit Industry Updates) |
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