Facebook founder Mark Zuckerberg appears so enamoured with Chinese President Xi Jinping's book, The Governance of China, that after reading it he ordered several copies for his staff.

This is not to say that purchasing a copy of The Governance of China is particularly difficult. Published in September, it has already been translated into nine languages.

The book, a collection of speeches by Xi, appears on Zuckerberg's desk in a photograph taken recently at Facebook's Menlo Park office in California. The international media and worldwide public reaction to the photograph has understandably been little short of a wild frenzy, with many vilifying Zuckerberg for supposedly "kowtowing to the Chinese" in an attempt to make economic gains by getting Facebook an entry into China's market.